Total Victory: Sunzi’s Art of Business

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Total Victory: Sunzi’s Art of Business

$14.95

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编码: 9789812294043. 分类: , .

产品描述

For the last 2,500 years Sunzi’s classic The Art of War has been a cornerstone of military thought. In the last 50 years people have come to realise that the principles of strategy and intelligence that have been used to win battles can also be applied to business, public relations and eveyday life.

This new book Total Victory – Sunzi’s Art of Business depicts 100 battles in businesses and demonstrates how entrepreneurs and business people have employed the principles of Sunzi’s Art of War to stay ahead of the competition. There are case-studies of entrepreneurs like Andrew Carnegie, John D. Rockefeller, Li Ka-Shing and Tan Kah Kee and famous Asian and western corporations like Nissan, Honda, Nokia, Hewlett-Packard Computers, Philips Electronics, Casio. Each of these studies demonstrates the truth of maxims from The Art of War and how they can be applied to business

其他信息

重量 1 lbs
ISBN

981229404X

ISBN 13

9789812294043

Publisher

Asiapac Books

Year Published

2005

Size

6 x 8

Pages

206

Language

English

Cover

Paperback

Author

Wang Xuanming

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